Our Commitment to Privacy
Your privacy is important to us. To better protect your privacy we provide this notice explaining our online information practices and the choices you can make about the way your information is collected and used. To make this notice easy to find, we make it available on our home page.
This notice applies to all information collected from or submitted to the DraftKings Inc. ("DK") web site and/or used in creating a DraftKings account.
Our Web Site may contain links to other web sites operated by third parties. DK is not responsible for the privacy practices or policies of such third party web sites and this notice does not apply to those web sites.
Application of this Notice
This notice applies only to the information collected by DK from the users of our Web Site. It does not apply to information collected by DK in any other way.
The Information We Collect
Our Web Site tracks certain information about the visits to our Web Site. For example, we compile statistics that show the numbers and frequency of visitors to our Web Site and its individual pages. These aggregated statistics are used internally to improve our Web Site and for product development and marketing purposes generally. Those aggregated statistics may also be provided to advertisers and other third parties, but again, the statistics contain no personal information and cannot be used to gather such information.
Our Web Site is not set up to automatically collect personally identifiable information from new visitors to our Web Site. It does recognize the home server of new visitors. For example, we can tell which Internet Service Provider our new visitors use, but not the names, addresses or other information that would allow us to identify the particular visitors to our Web Site. Once a user has visited the Web Site at least once, we may be able to match that user the next time he/she visits the Web Site. Any information previously obtained, such as an email address provided at registration, may be associated with that user but only if it were previously provided. This information will be used by DK to provide a superior user experience and relevant information and promotions.
We may also request information from our users when they perform specific activities on the Web Site. For example, we request information from you when you:
- Log-on to certain areas of our Web Site, where you are prompted to provide us with your Username and password as a condition to gaining access to certain information, materials or services.
- Register or sign-up to use a service.
- Subscribe to a newsletter or desire to be added to our mailing lists for other products or services.
- Deposit funds into your account.
- Withdraw funds from your account.
- Provide feedback in an online survey.
In each of the instances above, we typically ask for items such as your name, e-mail address, phone number, address, product preference information, DK username and password, as well as other similar personal information that is needed to register or subscribe you to services or offers. On occasion, we may ask for additional information to enable us to provide you with access to and use of certain information, materials and services. In the case of newsletters or mailing lists, you will be able to "unsubscribe" to these mailings at any time.
How We Use Information
DK only uses your personal information for specific purposes. For example, you must be at least 18 years of age, or older than 18 years of age in those jurisdictions, territories, and locations where the minimum age for permissible use of the Web Site by you is greater than 18 years old. We use such information to verify age.
The personal information you provide to us when using our Web Site, such as your name, postal or e-mail address or telephone number will be kept confidential and used to support your customer relationship with DK, and to notify you of special offers, updated information and new products and services from DK, offers from third parties that we think may be of interest to you, or used by DK or third parties for the purpose of conducting market research or surveys on behalf of DK. Agents or contractors of DK who are given access to your personal information will be required to keep the information confidential and not use it for any other purpose than to carry out the services they are performing for DK.
DK may enhance or merge your information collected at its Web Site with data from third parties for purposes of marketing products or services to you.
With respect to network advertising companies (companies that manage and provide advertising for numerous unrelated companies), to the extent that DK utilizes such advertising companies to provide advertisements on our Web Site, DK may provide them with your log-in name and any demographic information about you that we collect. Those advertising companies may combine that data with non-personally identifiable data collected by the advertising company from your computer solely for the purpose of delivering on our Web Site advertisements that are targeted to you.
Circumstances may arise where we are required to disclose your personal information to third parties for purposes other than to support your customer relationship with DK, such as in connection with a corporate divestiture or dissolution where we sell all or a portion of our business or assets (including our associated customer lists containing your personal information), or if disclosure is required by law or is pertinent to judicial or governmental investigations or proceedings.
We do not share your personal information with other, third-party companies for their commercial or marketing use without your consent or except as part of a specific program or feature for which you will have the ability to opt-in or opt-out.
You can opt out of receiving further marketing from DK at any time.
We will send you information about our various products and services, or other products and services we feel may be of interest to you. Only DK (or agents or contractors working on behalf of DK and under confidentiality agreements) will send you these direct mailings. At any time you can easily opt out of receiving further marketing from DK by emailing us at firstname.lastname@example.org.
Our Commitment to Data Security
To prevent unauthorized access, maintain data accuracy, and ensure the correct use of information, we have put in place appropriate physical, electronic, and managerial procedures to safeguard and secure the information we collect online.
How You Can Access or Correct your Information
You can request a copy of the personally-identifiable information that DK has collected about you via the Internet by contacting our Information Privacy team at the e-mail address below. You can also have factual inaccuracies in this information corrected by contacting this same person.
Special Note to International Users
In certain circumstances, such as when you win certain amounts through our Web Site contests, we may require you to provide your social security number for tax purposes. Your social security number will otherwise be kept confidential by us, except as required by law.
How To Contact Us
If you would like to contact us for any reason regarding our privacy practices, please e-mail us at the following address: email@example.com
Changes and Updates to this Privacy Notice
This notice may be revised periodically and this will be reflected by the "effective date" below. Please revisit this page to stay aware of any changes. In general, we only use your personal information in the manner described in the notice in effect when we received the personal information you provided. Your continued use of the Web Site constitutes your agreement to this notice and any future revisions.
For revisions to this notice that may be materially less restrictive on our use or disclosure of the personal information you have already provided to us, we will attempt to obtain your consent before implementing such revisions with respect to such information.
This privacy notice was last modified on April 10th, 2012.