Produced by Authentic Live the Invite-only event in Augusta welcomed DraftKings Loyalty Members alongside Dave Grohl, Shaquille O’Neal, Kevin Hart, Ray Lewis, Victor Cruz, J.R. Smith, and leading figures from sports, entertainment, and culture during one of golf’s most iconic weeks

AUGUSTA, GA – April 9, 2026 – DraftKings Inc. (Nasdaq: DKNG) and Sports Illustrated hosted the second annual Augusta After Dark Presented by Venmo and Velocity Black, Produced by Authentic Live, a division of Authentic Brands Group, on Wednesday, April 8, in Augusta, Georgia. The exclusive, invite-only experience brought together DraftKings’ most loyal customers alongside athletes, celebrities, and influential figures from across sports, entertainment, and golf for a distinctive evening of hospitality and live entertainment during one of the sport’s most iconic weeks.

Headlined by a private performance from Dave Grohl, the event continued to build on the growing tradition of cultural gatherings surrounding one of golf’s biggest spring weeks, blending sports, music, and entertainment in an intimate setting. Now in its second year, Augusta After Dark Presented by Venmo and Velocity Black further established itself as a standout moment in Augusta, bringing together loyal DraftKings customers and notable guests for an unforgettable evening.

Throughout the night, attendees enjoyed elevated culinary offerings, handcrafted cocktails, and curated hospitality experiences designed to celebrate the energy and excitement of the week in Augusta. Guests in attendance included Dave Grohl, Shaquille O’Neal, Kevin Hart, Ray Lewis, Victor Cruz, J.R. Smith, and more alongside prominent figures from professional golf, sports media, entertainment, and business. As the official Luxury Concierge Partner of Augusta After Dark, Velocity Black members received access to a private lounge as part of the experience.

Some highlights of the night:

• Kevin Hart and Shaquille O’Neal going head to head on the event’s chipping green
• Dave Grohl & bandmate Rami Jaffee delivered a standout live performance
• Dave Grohl said the night was unreal, with electric energy and the crowd was singing along all night

Dave Grohl Performed:

• Everlong
• My Hero
• Times Like These
• And many more!

In addition to presenting partners Venmo and Velocity Black, the event featured support from HydroJug and Reebok, whose presence helped elevate the guest experience through premium hospitality, on-site activations, and curated brand moments. HydroJug offered custom giveaways for attendees, while Reebok sponsored a chipping competition alongside a branded product display. Reebok, alongside Vince, also outfitted event staff, adding a stylish, elevated touch throughout the experience.

Venmo, one of DraftKings’ payment services, also added some friendly competition to the event with an on-site golf simulator challenge, awarding grand prizes for the first three guests who shot closest to the pin.

“After an unforgettable debut last year, we’re excited to bring Augusta After Dark back for a second year with Sports Illustrated,” said Shawn Henley, Chief Customer Officer at DraftKings. “This event is designed to celebrate our loyal customers with a premium experience that matches the scale of the week in Augusta.”

The event also reflects Sports Illustrated’s continued expansion into premium live experiences, bringing together athletes, fans, and tastemakers through high-profile cultural moments surrounding major sporting events. Through marquee events and hospitality activations such as SI The Party, Club SI, and SI Invitational, Sports Illustrated continues to extend its influence beyond media into immersive experiences that celebrate the intersection of sports, culture, and entertainment.

“Sports Illustrated has always celebrated the moments where sports and culture intersect, and Augusta After Dark is a perfect reflection of that,” said Matt Goldstein, EVP of Authentic Live, the live events division of Authentic (parent company to Sports Illustrated). “Collaborating with DraftKings to create an intimate experience during one of golf’s most iconic weeks allows us to bring together athletes, entertainers, and industry leaders for a night that truly captures the energy of Augusta.”

The event was produced by Authentic Live, the live events division of Authentic, parent company to Sports Illustrated.

Augusta After Dark highlights DraftKings’ continued commitment to rewarding its most loyal customers through the DraftKings Rewards program, which allows customers to earn Crowns and Tier Credits that unlock access to exclusive perks and premium experiences. For more details on DraftKings Rewards program, visit https://www.draftkings.com/dynasty-home.

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About DraftKings

DraftKings Inc. is a digital sports entertainment and gaming company created to be the Ultimate Host and fuel the competitive spirit of sports fans with products that range across daily fantasy, regulated gaming and digital media. Headquartered in Boston and launched in 2012 by Jason Robins, Matt Kalish and Paul Liberman, DraftKings is the only U.S.-based vertically integrated sports betting operator. DraftKings’ mission is to make life more exciting by responsibly creating the world’s favorite real-money games, betting experiences and event contracts trading. DraftKings Sportsbook is live with mobile and/or retail sports betting operations pursuant to regulations in 30 states, Washington, D.C., Puerto Rico, and Ontario, Canada. The Company operates iGaming pursuant to regulations in five states and in Ontario, Canada under its DraftKings brand and pursuant to regulations in four states and in Ontario, Canada, under its Golden Nugget Online Gaming brand. DraftKings also owns Jackpocket, the leading digital lottery courier app in the United States. DraftKings’ daily fantasy sports product is available in 44 states, Washington, D.C., and certain Canadian provinces. DraftKings' wholly-owned subsidiary GUS III Inc. (d/b/a DraftKings Predictions) also operates DraftKings Predictions, a standalone app and web product offering federally regulated event contracts under CFTC oversight. DraftKings is both an official sports betting and daily fantasy partner of the NHL, PGA TOUR and WNBA, as well as an official daily fantasy partner of NASCAR, an official sports betting partner of the NBA and an authorized gaming operator of MLB. In addition, DraftKings owns and operates DraftKings Network, a multi-platform content ecosystem. DraftKings is committed to being a responsible steward of this new era in real-money gaming by developing and promoting educational information and tools to help all players enjoy our products responsibly.

About Sports Illustrated

For 70 years, Sports Illustrated (SI) has been recognized for shaping modern culture at the intersection of sports, lifestyle, and entertainment. SI is a 360-degree platform that unites athletes, teams and fans worldwide through quality content, innovative digital experiences, unforgettable events, and original products. Its award-winning media arm brings powerful storytelling to life through probing profiles and up-to-date news on SI.com, across social media platforms, and through its renowned print magazine whose cover is widely regarded as the most coveted space in sports media. The most trusted name in sports transcends media through SI Tickets, a fan-first ticketing platform, SI Resorts, the ultimate destination for active lifestyles & sports enthusiasts, SI Studios, the brand’s home for film, TV, and long form podcasts, and more. SI brings its unique perspective to marquee events and captivating brand activations including: “SI The Party”, Club SI, the Sportsperson of the Year Awards, SI Swimsuit Launch Weekend, and the SI Circuit Series.

For more information, visit SI.com.

Follow Sports Illustrated on X, Instagram, Tik Tok and Facebook.

About Authentic Brands Group

Authentic Brands Group (Authentic) is a leading sports, media, entertainment and lifestyle platform. As the owner of some of the most iconic and beloved intellectual property in the world, Authentic acquires and invests in brands to create long-term value for all of its stakeholders.

A digital-first, asset-light platform, Authentic sits at the intersection of culture, commerce and technology. It brings brands to life and cultivates fandom through powerful storytelling, premium content and unforgettable live experiences. Together with nearly 2,000 best-in-class licensing partners across 150 countries and an expansive distribution network, Authentic’s brands drive more than $38 billion in annual systemwide retail sales worldwide.

Authentic’s diversified portfolio spans more than 50 brands and reaches nearly one billion social media followers. Its roster includes Reebok, Champion, Shaquille O’Neal, David Beckham, Kevin Hart, Sports Illustrated, Elvis Presley, Muhammad Ali, Marilyn Monroe, Guess?, Aéropostale, Nautica, Eddie Bauer, Lucky Brand, Nine West, Brooks Brothers, Juicy Couture, Vince Camuto, Izod, Van Heusen, Dockers, Ted Baker, Hart Schaffner Marx, Vince, Barneys New York, Judith Leiber, Quiksilver, Spyder, Billabong, Volcom, Roxy, RVCA, DC Shoes, Prince, Sperry and Hunter.

For more information, visit corporate.authentic.com. Follow Authentic on LinkedIn, Instagram and WeChat.